3 Things You Can Outsource in Your Business RIGHT NOW!

If we say “times are tough” is that an understatement or is an over reaction? With the influx of mass hysteria and panic in our World right now, we’d say… things are a bit crazy. They’re a bit unsettling and people are worried.

Are we?
Not really.

Just like everything else in our life, this too shall pass.

For now, it’s time to really think about strategy and what you can do to keep your business thriving, whether it’s an online business or a brick and mortar.

As business owners, your day is probably pretty packed. Monday-Friday. Day-to-day. Possibly even working late hours, missing dinner and time with your family. The one thing that makes things hard - mundane tasks that get added to your to-do list - things that require time AND expertise… expertise that you may not have. 

While it's good to keep tabs on everything that goes on in your business, you'll burn yourself out trying to do everything, and right now, there’s no time for that. This is where outsourcing your small business tasks makes sense. As the owner, you should do things you love, things you do best, and since your budget doesn’t always allow you to hire in-house, here's a list of tasks you can easily outsource.

#1 Social Media

If you are doing it right, you spend an average of 6+ hours on your social media per week in managing your social media channels. This is a buttload of time.

John Calvin Maxwell, an American author, speaker, and pastor who has written many books on leadership, said once,

“If you want to do a few small things right, do them yourself. If you want to do great things and make a big impact, learn to delegate."

All entrepreneurs/business owners must follow this, especially with that first sentence stat. Go back and read it if you forgot.

Imagine saving 6+ hours PER WEEK. You can save this time and focus more on your core business activities by outsourcing. 

Here is a list of tasks that your social media manager can do for you:

• Create a Facebook, Instagram and LinkedIn page for your business
• Create profiles on various social channels, such as Twitter, Tumblr, YouTube, etc.
• Update and research trends the latest information on your social profiles
• Find relevant content to share on your social channels
• Manage and build the relevant audience
• Monitor engagement 
• Measure analytics
• Create graphics

In addition to these tasks, you can assign any other social media task to your social media virtual manager based on your needs.

#2 Administrative Tasks

So you do all the admin stuff yourself. Why?

The one to two hours a day you spend responding to emails, checking your calendar, booking appointments or booking travel, would be better spent on client calls, learning, strategizing and teaching. 

Imagine what you can use the time you will save by delegating non-core admin tasks in money making work that will fuel the growth of your business.

Here are the top tasks that you can outsource RIGHT NOW:

• Email managing/labeling
• Booking appointments with clients, responding to podcast interviews
• Following up with clients and leads
• Calendar management
• Dropbox/Google Drive file management 
• Answering support tickets
• Writing and sending proposals and invoices to your clients

#3 Website and SEO Management

I feel like reading #3 makes you cringe a bit. Website development and design is in high-demand right now because… well it’s frickin’ hard to learn and hard to do.

Unless you are some magical tech startup, you may not have any interest whatsoever or even the capacity to know how to code and build your website.

Oh wait… you may have a son, a niece or a cousin that is “familiar” with website building but unless they do stellar work, consider outsourcing your website coding and updates to someone who actually knows what the F they're doing. Your brother’s son’s girlfriend isn’t going to get the job done adequately. Having family to help is great… but they can also be unreliable and it may take a very long time to get the job done… there’s no major urgency if that’s not their “job.”

Many businesses hire amateurs for designing images and conceptualizing brand but before they realize its repercussions it often gets too late.

Outsourcing to a professional that charges a decent amount to get the updates, changes or build done is a great idea.

Let's Wrap it Up

To level-up your business and survive during this crazy time, stop wasting your precious time on things that you don’t like or aren’t good at. By outsourcing the tasks, you get peace of mind and satisfaction, as professionals would be taking care of those tasks.

If done right, outsourcing can help in automating the business and allow you to focus on priorities.